Online platforms have overtaken TV channels as the most popular sources for news in the UK, according to figures described as a “generational shift” in viewing habits. More than seven out of 10 UK adults (71%) consume online news, said the UK’s communications regulator, slightly ahead of TV, which is used by 70% of adults. Ofcom described the survey result, the first time websites and apps have moved in front of TV, as marking a “generational shift in the balance of news media”.
Why wait for the MSM to get it's boots on when social media is already telling me what's happening. And telling me the things that the MSM would rather not draw attention to?
The presenter of the BBC’s Question Time programme, Fiona Bruce, said the growth of social media as a news source was “worrying”.
For you, Fiona, I expect it is.
The most popular social media platforms for news are Facebook, used by three out of 10 adults, followed by YouTube, Instagram and X. The BBC News website and app are used by 18% of adults.
The regulator said traditional news sources still outperformed online rivals in several important attributes such as trust, accuracy and impartiality.
Really? Are you pissing down my leg and telling me its raining again?
BBC One remains the single biggest news source, used by 43% of adults, although that has fallen sharply from 58% in 2019.
The BBC’s Bruce, who presides over a cornerstone of the corporation’s current affairs coverage, expressed concern about social media’s role. Writing in the Radio Times, she said social media’s role in modern news consumption was a problem for “all of us”. “But it’s worrying that social media is being increasingly used as a news source. It’s not just a problem for journalists, it’s a problem for all of us. And once a fake story is out there, it’s almost impossible to correct. I know, I’ve tried. Good luck trying to get anything taken down from X,” she wrote.
And that's why it's becoming the go to news source.
"The regulator said traditional news sources still outperformed online rivals in several important attributes such as trust, accuracy and impartiality."
ReplyDeleteYet another keyboard soaked in tea! Seriously, don't these people ever compare their output with reality?
They are not called ofcommunist for nothing. Still, if the data is correct, Pravda has lost around 5% of users per year, based on the 2019 starting point. If it carries on at that rate, it's all over in the next 8 years.
ReplyDelete"Yet another keyboard soaked in tea!"
ReplyDeleteSorry!
" If it carries on at that rate, it's all over in the next 8 years."
If there IS a 'next eight years'...