Supermarkets should put doors on all freezer units to cut down on energy waste, the Government's customer body has said.Yes, it’s Customer Focus yet again, with some more ‘advice’ to add to their last onslaught.
This time it’s that customers who want to ‘shop green’ are put off by all those open freezers wasting energy:
Consumer Focus said: 'The discounters Aldi and Lidl were the only two supermarkets to have closed doors on all freezers, thereby helping to conserve energy.'So, is this something customers are demanding?
Its spokesman, Lucy Yates, said: 'We challenge all supermarkets to follow in the footsteps of their better rivals and help their customers - whatever their budget --to shop green.'
Asda has delayed the roll-out of doors on both freezer - and chiller cabinets - after coming up against customer resistance at a new eco-store in Bootle, on Merseyside.So, there you go, ‘Customer’ Focus. The customers emphatically don’t want it. So, what are you planning to do about that, then?
Oh. Of course.
You plan to carry on regardless, because the customers don’t know what’s good for them, do they?
Miss Yates said: 'This means, helping consumers, for example, spot and buy UK seasonal produce such as spinach and courgettes through money off promotions or recipe ideas.Actually, customers must want to buy sustainable fish in the first place, in sufficient numbers to make it viable to stock them.
'Shopping green should not be hard. Our survey shows that when a grocer has the will to respond to consumer pressure on green issues, this works through to the shop floor.
Saying you have a sustainable fish sourcing policy is not enough – consumers must be able to find sustainable fish on the shelves.'