Nice Try, Rosie, But Surely The Essence Of Good PR Is....

...not making your clients look unprofessional?

It's home to over 200 animals, ranging from giraffes to cheetahs. But despite this extensive collection, keepers at Bristol Zoo Project have been left baffled by one mysterious creature. The four-legged animal was caught on a night vision camera in the Bear Wood habitat.

Baffled? I could have told you what it was. Every gamekeeper and deerstalker and farmer in the country could have told you what it was. But Rosie struggles on gamely: 

...the confused keepers say it's 'like nothing they have spotted before.'

'The sighting of this mythical-like creature is a mystery to us here at Bristol Zoo Project,' said Rosie Sims, Public Engagement Manager at Bristol Zoo Project.

'Scotland has the Loch Ness monster and Cornwall has the Beast of Bodmin Moor. 'Have we discovered a similar mythical here in Bristol perhaps?'

No, and your keepers should hand in their licences to work at a zoo if they really can't identify a muntjac. 

Of course, that's not what happened, this is a story designed to publicise the zoo by being picked up by a supine MSM who'll print any old press release without stopping to think how likely it is... 

To get to the bottom of it, MailOnline turned to the AI bot, ChatGPT. We uploaded a photo of the creature and asked ChatGPT: 'What animal is this?'

Within seconds, the AI bot responded: 'The animal in the image appears to be a muntjac, also known as a barking deer.'

Imagine being thrashed at animal recognition by 'Mail' journalists...!  

Motorists Will Be The Ones Swearing Now!

This bridge saga will clearly run and run!

Drivers are being urged to find alternative routes after a new £121m bridge broke down.

Remember when we lead the world in this sort of engineering? Come back, Isambard Kingdom Brunel, we need you! 

Update: 

Council bosses are pleading with people to stop crossing Great Yarmouth's broken bridge because they are hampering efforts to fix it

.Mr Plant said: "Until the experts tell us what is wrong, we are in the dark."

The experts being the ones who built the wretched thing? Good luck with that, then!

H/T:Dave Ward via email 

When Your Day At Work Doesn't Go As Planned...

Great Yarmouth's brand new Herring Bridge became the Swearing Bridge after a control room blunder saw a volley of expletives played out to waiting motorists on loud speaker.

The structure, which was officially opened on Thursday, was closed to traffic on Saturday afternoon, due to an apparent mishap. To compound the problems for staff in the control room trying to fix it, their foul-mouthed converations were inadvertently played out on the public address system to motorists, cyclists and pedestrians waiting to be able to cross.

A recording reveals one worker saying: "I've been dealing with this ***** issue for four hours" before exclaiming "Oh for ****'s sake".

Heh! We've all been there! 

Its construction was delayed first by the discovery of a Second World War German bomb in the river below and then by the possibility that endangered voles might be living nearby.

Lucky there was no microphone in the council office at the time! 

H/T: Dave Ward via email